Sometimes customers just have to see your product in action in order to really "get it." A recent WMS project with Tsunami Visual Technologies has netted the arcade game developer a huge return on investment. The Tsunami product features a fun pitch-and-roll motion experience unique in their industry. What better way to demonstrate this than through video showing kids having a great time?

Capturing the kids’ reactions to the game is a big part of the program’s success. The reactions tell the story far better than a narrated script. Says Kelley Hubbard, marketing and sales manager at Tsunami, "We have been so pleased with the results we have gotten from our product video. Having a video to use as a field sales tool has assisted us in countless sales thus far. Each and every lead receives a copy of our video, and our lead turnaround has greatly improved with the addition of this tool." Game system pricing begins at $17,995. The video is being distributed to prospects in the convenient format of CD-ROM.

Kelley had worked with WMS at another company prior to Tsunami to produce an image-and-capabilities video that garnered $20 million in investor funding. "I have always walked away from our projects with WMS feeling a strong sense of satisfaction on a job well done!" says Kelley.